LRT Link Research Tools

Google Penguin 3.0 Update Release Date Confirmed October 17 2014

82 Comments

Hire one of our 29 Certified LRT Professionals, Certified LRT Xperts and Certified LRT Agencies to conduct your Penguin 3.0 link audit – TODAY.

Google Penguin 3.0 Launched on October 17

Google Penguin 3.0

HOT NEWS: The Google Penguin 3.0 Update launched late October 17

Google Penguin 3.0 update timeline

Friday, October 17: SEOs started to notice changes to their rankings and murmurings started on Twitter

Saturday: Twitter blew up with #Penguin3 and #PenguinUpdate tags trending in the SEO community

Sunday Morning: There were still thoughts that this was not the Google Penguin 3.0 but Google Panda 4.1 with extra teeth

Sunday Afternoon: Confirmation through Barry Schwartz

Monday: Some recoveries, some people feeling disappointed general confusion from Google as to the whole process.


A US Real Estate company we did a Google penalty case study with here say they recovered (congratulations from the whole team to Elika Real Estate and our Certified LRT Professional Andrew Edwards)

Monday Night: Barry concludes that the Penguin 3.0 rollout is done and this comes from a video from John Mueller
Barry posts this update to his Google+ account and there John comments that he might have spoken too soon.

Tuesday Morning: Pierre Far, of Panda 4.1 announcement fame confirms that the rollout will take weeks.

Thursday Morning: Barry Schwartz, posted a new article “Google Penguin 3.0 Updating Again?” The rollout looks to be still going.
“Google Penguin 3.0 Update Rollout – Analysis and How to Understand It” published

Wednesday:“Computer Repair Business recovers 300% with Penguin Update 3.0″ published

Thursday Afternoon: Christoph C. Cemper hosted “Google Penguin 3.0 Update First Findings & Insights”

Saturday: Christoph C. Cemper help a presentation at the SEOZone14 conference in Istanbul where he presented his findins about the recent Google Penguin update.

Link building presentation from SEOZone 2014 Istanbul from Christoph C. Cemper

2.5 weeks later (4th November): Barry just announced that the Rollout is still going “Google: Penguin 3.0 Update Still Rolling Out Slowly”

Over 6 weeks later (27th November): Bartosz Goralewicz was the first to notice that there another jump in rankings and he called it Penguin 3.1 He later asked Barry Schwatz to confirm this through twitter as many others did as well

Friday, 28th November: Barry picked up on this and wrote “I can’t believe what I am seeing and hearing – a Google Penguin refresh that hit on Thanksgiving, Black Friday weekend? No way!” This is something that Google promised never to do but everything was pointing to Bartosz being right.

Calm weekend with a little chatter on Twitter and speculation on some of the more popular SEO Forums:

Monday, 1st December: Barry got confirmation from Google in a very short statement “The Penguin rollout is ongoing, and this is just the effect of that.”
Bartosz followed this quickly with another post talking about Penguin 3.1 (the #ForeverPenguin) being recovery only

Wednesday, 3rd December: In a Google Hangout John Mueller more or less confirmed that the hope for this Penguin 3.0 update is that it will never stop rolling out, in fact making it the #ForeverPenguin

To keep in the loop follow us on Twitter or check the #Penguin3, #Penguinupdate and #ForeverPenguin on a regular basis.

From SEO Roundtable:
Penguin 3.0 Recap from SEO Roundtable based off of the update this morning from Pierre Far

  • Started rolling out late Friday night, October 17th
  • Will continue to roll out for next few weeks
  • Is a worldwide roll out
  • Impacts less than 1% of English queries
  • Only a refresh, no new signals added

The other known points come from information coming from John Mueller and Gary Illyas is that the Penguin updates will be more frequent and rolled out over a longer period of time. This means there is no time to drown your sorrows, it is time to put the coffee on and get back to cleaning up your profile. Remember, the big business period of Christmas is just around the corner.
As you can see


Link Detox, Link Detox boost and some hard work will pay off.

What does the Penguin Update mean for me as a business owner?

It is time to redouble your efforts no matter if you have been hit or not.
Remember that SEO is something that needs to be done often, it is not something that is just done once in a while. Your website is your livelihood and you should treat it with the respect you would a physical store or your home. Don’t let the wrong people mess with your livelihood, the right professionals and the right tools are what you need.

Recover – Protect – Build

Do not think that if you weren’t hit this time or that you recovered that you are wearing a magic cloak of invincibility and do not rest on your laurels. It is time to protect and build a stronger profile. You/your website will always be in either the Recover – Protect – or Build phase probably a combination of the three.

What might the Penguin future hold?

Over the year I have made some bold predictions, such as mass and unnatural link building will be punished. Seems that one came true!
Now I keep reminding that No Follows can still harm your backlink profile.
So here are a few more that might be interesting to consider for the future:

  • Is this the moment where Google hits “Unnatural Social Visibility”? – Social Media links might be the next target, this is an extension of the No Follow prediction. Sloppy, quick links generally get punished in the end. The gaming of social has been targeted by Facebook, why not Google as well? It would be yet another interesting signal.
  • Has Google finally gotten to a technical level where it can roll-out Penguin specific penalties and recoveries to certain countries, niches and even single sites? It very much looks like it and it would make a lot of sense for Google.
  • Google is definitely trying to catch every link spammer or make their lives harder. It doesn’t look like it at the moment, but is this just the calm before the storm?

Google seems to have targeted certain 301 redirect practices again – as they did with the Penguin 2.0 update
The main points:

  • SEO is the Long game – Keep working hard to get a clean backlink profile regardless of what the Penguin Update did to your site.
  • This is the start of a whole no rollout pattern, it will be possibly more similar to Panda updates in the future
  • The results are not fully in yet – we will be keeping you up to date as and when they come
  • This is a new phase in Penguin history so there may be some bumps in the road, see the various messages coming out of Google HQ
  • If the link is quick and easy to get, mass produce then you are playing with fire.
  • You are in one of these SEO phases Recover – Protect – Build no matter if the Penguin hit you or not.
  • Take a deep breath. Recovery is a process, not a button

How about sites you monitor? What are you seeing?
Share your insights with me here
https://www.facebook.com/SeoTool/posts/10152662923635817
The best contribution wins

Expect more updates in the next hours and days.

Keep coming back here
http://www.linkresearchtools.com/news/penguin-3-0/

Christoph C. Cemper


 

As with previous Penguin Case Studies, we are working hard on cracking the Penguin algo in order to educate our users and community about techniques for your SEO and Link Building strategies.

> > > Sign Up ASAP to receive notice about our Penguin Case Studies

We will research the Penguin 3.0 update in multiple case-studies and analysis workshops as part of our Certified LinkResearchTools training and certifications in the coming days and weeks.

Google Penguin Update History

This will be the sixth Penguin update by Google. Here is a history with our Case Studies for respective updates.

Read other Google Penguin Penalty Case Studies

Penguin 3.0 – last minute recovery
3 Day Link Audit: 187% visibility increase

3 Great Google Penalty Recovery Stories
The key to Google Recovery

Double Manual Google Penalty Recovery + 302 Redirects Hurt Site
302 Not Passing Page Rank? But they DID harm this site…

How to Lift a Manual Spam Action within 3 Days
Small SEO Mistakes Cause Severe Penalty

Bad Subdomains and Paid Links Penalize William Hill
WilliamHill.com Bet Big Stakes on Spammy SEO…and Lost

Referring Domain Spam and Bad Links Finally Caught Up
Did a Mystery Google Penalty Pop Protectyourbubble.com?

Google Penalty for Payday Loans Niche
CashLady.co.uk is a Payday Loan site “Stuck with a manual penalty”

How HugoBoss.com lost 39% search visibility over night due to Google Penalty
Sharp drop for HugoBoss.com and other brands – German link network crack down analysis

Combating Google’s Penguin Algorithm Penalty
162 Questions You Need to Know About Risky Links to Disavow

How Halifax Bank, one of the largest retail banks in the UK, has been hit hard with a Google Penalty and lost 20% of its SEO visibility overnight
Halifax Bank: Big Brands not Immune to Google SEO Penalty – a Deep Dive [full +250% edition]

How Expedia.com’s recieved a Google Penalty and lost 25% in SEO visibility
Expedia.com: A deep-dive into Unnatural Travel Link Schemes

Read our Link Risk Management Guides

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Genius Offline Press Strategy for Online SEO Benefits

How to Find Great Link Prospects
SEO Toolbox for Discovering Hidden Link Opportunities

How to Evaluate Your Recent Link Building Efforts
Easily Control the Quality of Your Link Builders

How to Create the Right Link Building Strategy
4 Website Structures to Optimize your Link Building Efforts

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How to find high quality, used domains and recover their link juice

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ScrapeBox – the old Blackhat tool is the new Whitehat tool

Squeeze more Juice out of Google’s Webmaster Tools
How to increase Link Data reported by Google Webmaster Tools (GWT)

Redirects and Link Detox Boost Cure Your Penguin Penalty
SEO Orca Recovery Method Eats Google Penguins

Competitive Domain Analysis with LRT
How to Analyze SEO Metrics and Outrank Your Competitors

The Ultimate Guide to Link Removal
How to Find, Identify, and Remove Dangerous Links

Are Back Links still relevant to Search Engines?
9 Steps – How to Check Your Link Profile

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Hire one of our 29 Certified LRT Professionals, Certified LRT Xperts and Certified LRT Agencies to conduct your Penguin 3.0 link audit – TODAY.

Christoph C. Cemper

Christoph C. Cemper is the CEO and Founder of LinkResearchTools and Link Detox. A well-known and distinguished expert in SEO who started link building for clients in 2003, building the Link Research Tools since 2006 and marketing it as SaaS product since 2009.

Christoph C. Cemper

Christoph C. Cemper

Christoph C. Cemper

Latest posts by Christoph C. Cemper

82 Comments

  1. @MediaWyse December 2, 2014

    RT @cemper: @MediaWyse #penguin #seo As you probably know there was a confirmatin from Google follow it all here http://t.co/urv9jgNSfM

    reply
  2. @logisticinfotec November 10, 2014

    Google Penguin 3.0 Update http://t.co/58nJTEs8NA

    reply
  3. @ArcReactions November 8, 2014

    Affected by Penguin 3? Does your SEO strategy need a redesigning? Maybe we can help!

    http://t.co/YvHDTl6drA

    reply
  4. @ArcReactions November 7, 2014

    Affected by Penguin 3? Does your SEO strategy need a redesigning? Maybe we can help!… http://t.co/aoCr2feIPB

    reply
  5. @O_Planas November 7, 2014

    Google Penguin 3.0 Update Release Date Confirmed October 17 2014 http://t.co/80hzI6yKAC vía @lnkresearchtool

    reply
  6. @rgauvin27 November 6, 2014

    #googlepenguin update 3.0 – Beware of Spyware and Malware on your website! http://t.co/6kBzcntIKT http://t.co/kvmKfbNJmU

    reply
  7. @lnkresearchtool November 5, 2014

    Keep in the loop with the latest Google #PenguinUpdate news here: http://t.co/NAaiarrLEF

    reply
  8. employastar November 5, 2014

    Hi all, i am working as digital marketing executive since 9 months.Since 9 months i am working on backlinks mostly on directory submissions and social bookmarkings but still i am not getting traffic . any guidance is sincerely appreciated. Even i have done video submissions, image sharing , blog commneting , local listings and business listings. I don’t know how to go further

    reply
    • Nick Stein November 5, 2014

      Hi Employastar,

      Nick here from LinkResearchTools. My answer is that just from a what you have done you are actually creating a few unnatural links that would have been fine a few years ago but are outdated methods now. The suggestion would be to create unique and interesting content that people want to link to and share. On page and off page SEO have become more and more connected with each Penguin and Panda update so make sure you add value for your readers and link to content that is on topic and you want to be associated with. Also look at what your competitors in your niche are doing, if they are above you in the rankings then they are doing it right. If you have any further questions, please just ask.
      Nick

      reply
    • Imran November 6, 2014

      Hi Employastar,

      There are two major ways of driving traffic to your site that I suggest: 1) Setting up Google News for your website so your content is exposed to a global audience each and every day 2) Bring in a social media manager or familiarise yourself with the practice in order to start using these more meaningfully. Different social media channels have different ways to go about promoting your content, including varying tones of voice, optimum times of day to post and importantly, audiences.

      The third thing to remember is that its not about the quantity of your links but the quality, and you should be conducting regular site audits to determine whether the back links to your site are from websites which have high ranking and authority, or come from spammy sites that are not relevant to your indutry.

      I actually wrote an in-depth guide about how to build quality links to your website and drive traffic the organic way this year: https://jseo.com/featured/seos-definitive-guide-building-top-quality-links-website/.

      If you need any more help or have any queries, feel free to contact me at imran@jseo.com

      reply
  9. @LupeCuadra November 5, 2014

    RT @cemper: As confirmed by @rustybrick yesterday the Penguin is still rolling out. Keep up to date with all the new info here: http://t.c…

    reply
  10. @LinkDetox November 4, 2014

    For the most up to date information on the Google #PenguinUpdate visit our website: http://t.co/jNOpPI4HHo

    reply
  11. @seomarketxperts October 30, 2014

    Google Penguin 3.0 Launched on October 17
    HOT NEWS: The Google Penguin 3.0 Update launched late October 17… http://t.co/bLKYPdzMmt

    reply
  12. @alimtasnim October 29, 2014

    Google Penguin 3.0 Update Confirmed for October 17 2014
    http://t.co/6muuM3wXea http://t.co/9j3b3LaCPE

    reply
  13. @huibun1983 October 29, 2014

    Did you any harm, fellows exporting merchants? http://t.co/vI3gn74K6W

    reply
  14. @kingdoom330 October 27, 2014

    Google Penguin 3.0 Update Confirmed for October 17 2014 http://t.co/q5J1MnOZtU

    reply
  15. Sukhen Tanchangya October 27, 2014

    Penguin 3.0 affected much more websites and blogs, it’s how and what i cannot explain.

    reply
  16. @LinkDetox October 24, 2014

    Is this the never ending #PenguinUpdate? Keep in the loop here: http://t.co/revF6PVIC0 #SEO #Penguin3

    reply
  17. @lnkresearchtool October 24, 2014

    Keep up to date with the #PenguinUpdate here http://t.co/ePdYRxxWVm #SEO #rhyming #Penguin3

    reply
  18. @cemper October 24, 2014

    All the latest news about the Google #PenguinUpdate can be found here: http://t.co/CRf2xvKVAy

    reply
  19. @LinkDetox October 24, 2014

    All the information that you need to know on the #PenguinUpdate can be found here: http://t.co/BTFNjNpiFW #InTheLoop #SEO #Penguin3

    reply
  20. @lnkresearchtool October 23, 2014

    Find out all the latest information about the #PenguinUpdate here: http://t.co/H38ocySghc #StillRollingOut

    reply
  21. @cemper October 23, 2014

    Find out all the latest information about the #PenguinUpdate here: http://t.co/gsoJO1sCFh #StillRollingOut

    reply
  22. @inidiaz October 23, 2014

    Google Penguin 3.0 Launched on October 17 http://t.co/qM3gR9Iqw7 #seo #google #Penguin3 #penguinupdate

    reply
  23. @alfredohdezdiaz October 22, 2014

    Google #Penguin3.0 Update Release Date Confirmed October 17 2014. http://t.co/sGTQ3QfUOi #SEO vía @lnkresearchtool

    reply
  24. @RiteshPatelSEO October 22, 2014

    Has Google Penguin 3.0 Launched? http://t.co/WoH9GsdL00

    reply
  25. Darryl Coombes October 21, 2014

    We have noticed a lot of increased rankings for clients that we used LRT Detox to disavow up to 95% of their backlinks due to link SPAMMING in the past since the penguin 3.0 update.

    reply
    • Nicholas Stein October 22, 2014

      Hi Darryl,

      Would you be interested in writing a success story on behalf of some of your clients?
      If yes please contact helpdesk@linkreseartchtools.com

      All the best,

      Nick

      reply
  26. @lnkresearchtool October 21, 2014

    Read all about our findings about the #PenguinUpdate here http://t.co/1Kfs2B17bS #SEO #Penguin3

    reply
  27. @Serps_Invaders October 21, 2014

    RT @sowebdesigner: Suffered from Google Penguin 3.0 Update Oct 2014? I recommend @lnkresearchtool http://t.co/DpF54Tjy5M Use the Disavow to…

    reply
  28. @oworthington October 21, 2014

    Google Penguin 3.0 Update Confirmed http://t.co/VKcSWVcYjG #SEO #search #penguin3 #penguin

    reply
  29. @GamblingAffPro October 21, 2014

    #Google’s sixth update to #Penguin hit over the weekend. How did your #SEO efforts fare? http://t.co/8bDlhGIvZX

    reply
  30. @ckilgs October 21, 2014

    Solid #penguinupdate information / chain of events / findings via @lnkresearchtool http://t.co/gbi6TnU8IT http://t.co/4QxIrS4Hqe

    reply
  31. Marc Kenigsberg October 20, 2014

    Thanks Christoph and the LRT team. I had a site badly affected and I have been using DTOX and the methodology to clean it up.
    Site was knocked out of top 100 where it had been page 1. Then 3 days ago site is back on page 1 or 2 for most of my terms.
    Thanks for an amazing product!

    reply
    • Nicholas Stein October 22, 2014

      Hi Marc,

      Would you be interested in writing a success story about your journey to recovery?
      If yes please contact helpdesk@linkreseartchtools.com

      All the best,

      Nick

      reply
  32. @cemper_at October 20, 2014

    Find out what we are thinking abut the #PenguinUpdate post http://t.co/qMx7Ifm9PT #Penguin3

    reply
  33. @HostingVirtuale October 20, 2014

    Google Penguin 3.0 Update Release Date Confirmed October 17 2014 http://t.co/5evVGbzCb6 via @lnkresearchtool

    reply
  34. @MADLVF October 20, 2014

    Has Google Penguin 3.0 Launched? http://t.co/ME0X7C0hCY

    reply
  35. @JimWatson9 October 20, 2014

    Google Penguin 3.0 Update Release Date Confirmed October 17 2014 http://t.co/i9iqyKruun via @lnkresearchtool

    reply
  36. Norbert October 19, 2014

    Yesterday an 09:00 pm 150 position comes up from pos 100 to Top 20 again. It is already there :-)

    reply
  37. @IAmShailendra7 October 19, 2014

    Has Google Penguin 3.0 Launched on Oct 17? http://t.co/HnIoUIz0oH via @lnkresearchtool

    reply
  38. @lnkresearchtool October 18, 2014

    We have received Tweets, PMs, Mails, Pings and so forth about Penguin 3.0 recoveries from Australia, UK, France,… http://t.co/5yVO0rPB1o

    reply
  39. @SmFryMaps October 17, 2014

    Already HAPPENED ……. #GETIT Google Penguin 3.0 launches any day. Are you ready? http://t.co/Ia4lIKI5GD via @lnkresearchtool

    reply
  40. @HostingVirtuale October 11, 2014

    #Google #Penguin 3.0 launches any day. Are you ready? http://t.co/5evVGbzCb6 via @lnkresearchtool

    reply
  41. @lnkresearchtool October 10, 2014

    Is it Penguin Friday? There is nothing to be scared about if you have cleaned up your backlinks, if not run a… http://t.co/HQjyEdWdT7

    reply
  42. bary July 12, 2014

    Thanks for this post.

    Is there a way to know if a site is affected by Penguin Update.

    Thanks

    reply
  43. @webdesign24 June 22, 2014

    Google Penguin 3.0 launches any day. Are you ready? http://t.co/aphPhmLewG via @cemper

    reply
  44. Vella Di June 12, 2014

    Yes, I’m ready for Penguin 3.0 Update!!!!

    reply
  45. Asad Hanif June 4, 2014

    Yes i am ready for penguin 3.0 update :D

    reply
  46. @Adiuvatmk May 25, 2014

    Google Penguin 3.0 launches any day. Are you ready? http://t.co/lbcJSZp0ou vía @cemper

    reply
  47. @4evergreenmedia May 24, 2014

    Google Penguin 3.0 launches any day. Are you ready? http://t.co/VzqMnP0nm9 via @cemper

    reply
  48. shae May 23, 2014

    It’s you’re NOT your – see: “If your not doing your Link Risk Management today, we suggest you get a…”

    reply
  49. Miguel Araujo May 23, 2014

    I try to be ready for this new update, now panda 4.0 is runing

    reply
  50. @molecaster May 22, 2014

    Penguin 3.0 is Coming Soon. Will Your Site Survive? http://t.co/XGBmIV2uTV

    reply
  51. @MOrri_BDM May 21, 2014

    Continua la neteja de Google contra les males pràctiques en SEO |Google Penguin 3.0 launches any day. Prepare for it! http://t.co/T1AtBpKjO9

    reply
  52. @karengrainger May 21, 2014

    Google Penguin 3.0 launches any day. Prepare for it! http://t.co/t44gcsEOF7 via @cemper

    reply
  53. @lnkresearchtool May 19, 2014

    Are you prepared for Penguin 3.0?

    We highly recommend cleanup your backlink profile today
    and also use Link… http://t.co/TEsyfUkx1h

    reply
  54. @lnkresearchtool May 10, 2014

    Penguin 3.0 is Coming Soon. Will Your Site Survive? http://t.co/pY1ow90gUV http://t.co/EA0Wfki8sv

    reply
  55. @LinkDetox May 10, 2014

    Penguin 3.0 is Coming Soon. Will Your Site Survive? http://t.co/9L6b2FNRz2

    reply
  56. @lnkresearchtool May 10, 2014

    Penguin 3.0 is Coming Soon. Will Your Site Survive? http://t.co/dcsiO6EFhk

    reply
  57. @patjem May 10, 2014

    RT @cemper: Penguin 3.0 is Coming Soon. Will Your Site Survive? http://t.co/SAtB5Gllen

    reply
  58. @towermarketing April 30, 2014

    #Penguin 3.0 is Coming Soon. Will Your Site Survive? Read: http://t.co/fOMZvYjsAO via @lnkresearchtool.

    reply
  59. @kellyperkins87 April 29, 2014

    Get ready for the next #Google #Penguin Update! http://t.co/P2b3A4TyUe via @cemper

    reply
  60. @Dhananjayasahoo April 29, 2014

    Get ready for the next Google Penguin Update! http://t.co/ROfqeLPuBs by @cemper

    reply
  61. N I Singh April 28, 2014

    Thanks for foretelling about Penguin. I will be happy if you could tell me that Penguin updates can hurt affiliate sites.

    reply
  62. @cemper April 28, 2014

    @SteveOllington and of course this http://t.co/3MgtjBgYIx :) and http://t.co/xvHhpEBfVs

    reply
  63. @CharanjeetSEO April 28, 2014

    panguin update 3.0 coming soon
    http://t.co/1QScla5lPZ http://t.co/cEVnExAgAX

    reply
  64. Rayan Don April 28, 2014

    It will be a great tragedy if my website get penalty for the links created by me for hard work.

    reply
  65. @tomyches April 28, 2014

    Get ready for the next Google Penguin Update! http://t.co/DmS8M9dFV9 vía @cemper

    reply
  66. @labisse April 27, 2014

    RT @SimonWebDesign: Google Penguin Update is coming for your interwebs! http://t.co/hnxXosSx4p @cemper http://t.co/oTrKMfEqkh

    reply
  67. @bonusreward April 26, 2014

    Get ready for the next Google Penguin Update! http://t.co/yiVtDKGQvQ via @cemper

    reply
  68. @CALA_1111 April 26, 2014

    RT @SimonWebDesign: Google Penguin Update is coming for your interwebs! http://t.co/hnxXosSx4p @cemper http://t.co/oTrKMfEqkh

    reply
  69. Łukasz April 26, 2014

    As i told to Bartosz Goralewicz a month ago, the Penguin 3.0 relase date will be 23 may 2014 so prepare are in progress ;)

    Thanks Christopher for LRT ;)

    reply
  70. @vittoriseocopy April 26, 2014

    Get ready for the next #Google #Penguin Update! http://t.co/jlrbkU7Ie7 via @cemper
    #seo #penalty Prepariamoci…

    reply
  71. abu maram April 26, 2014

    oh thanks
    bu my site drop in google befor 4mont

    reply
  72. @getmeontop April 25, 2014

    #SEO Alert!
    #Penguin 3.0 is Coming Soon. Will Your #Site Survive? via @getmeontop http://t.co/rCMveknWbp

    reply
  73. @seonational April 25, 2014

    Get ready for the next Google Penguin Update! – http://t.co/ub4cEUhVOa

    reply
  74. @LGoergey April 25, 2014

    Get ready for the next Google Penguin Update! http://t.co/QXuDmMLkUc via @cemper

    reply

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