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Backlink Profiler (BLP)

Get the most in-depth backlink data available.

You can now look at the most comprehensive backlink profile for your own and your competitors’ sites.

What you can do

  • Find a complete list of backlinks
  • Get re-crawled link data from 24 sources
  • Detect deleted links and recreate them
  • Get detailed link growth dynamics data

And there's more…

  • Look at up to 97 metrics for each link
  • Add your backlink lists to the reports
  • Review competitor backlinks in detail
  • Redirect trace for all redirected URLs

Only look at the most comprehensive backlink profile you can get!

Keep in mind, the Backlink Profiler is only a small part of the powerful LinkResearchTools SEO Toolkit.

What Can The Backlink Profiler Help You Achieve?


Analyze all your full backlink profile

You get data from 24 backlink sources – and we combine and verify them by re-crawling them for you.

You can also upload your link lists to Backlink Profiler (BLP) and connect your Google Search Console account as an extra link source. The Backlink Profiler (BLP) combines the backlink data, cleans the link data and then adds all the SEO metrics – up to 97 of them.

Detect and analyze deleted links 

The Backlink Profiler can find deleted links. Knowing which links got removed is often very useful. You can also create link profile slices for the deleted links only.

How to work with deleted links

  • In the report details, the deleted links are marked with [LinkNotFound].
  • If a link has a [LinkNotFound] status, you may want to contact the webmaster and get your link reinstated if it was a good link.
  • If a link is a bad link and you didn’t want it in the first place, it is a good idea to make sure Google knows that your link has gone. You can use Backlink Profiler in conjunction with Link Detox Boost to achieve this.

Unpick redirects with Link Redirect Trace™ by LinkResearchTools®

A redirect chain is where a domain links to you via one or more other sites using redirects.

Redirect chains appear over time and tend to get forgotten. If you can identify and eliminate these redirect chains, you can recover a lot of link juice by getting the original site to link to you directly.

Redirect chains are often used by black-hat SEOs to either rank a site better or hurt it by passing Google penalties along, which is possible since Penguin 2.0.

So redirect chains can cause multiple problems.

By finding and eliminating redirect chains with Backlink Profiler (BLP) you can:

  • Improve Page Speed: redirect chains cause pages to load slowly for web crawlers and users. Page Speed is a small but significant ranking factor. Slow pages can cause dramatic ranking drops in Google mobile search.
  • Improve User Experience: The benefits of fast loading pages are clear. Research has shown that some users will leave if the page does not load in 3 seconds.
  • Conserve Link Juice: Matt Cutts suggested in this video that you can lose some link juice through 301 redirects.
  • Find redirects you want to remove,  as they might harm your organic rankings.

Save time by analyzing only a page or a subfolder

The Backlink Profiler reports for sections of your site, or single pages will get created much quicker than a report for your entire domain. If you are interested in the backlinks of a single subfolder or page, save time by analyzing that section only.

Here are some use cases. By using the page or subfolder BLP search you can:

  • Find the backlinks of a landing page
  • Find the backlinks of a particular category of an e-commerce store
  • Find all the backlinks that link to a domain’s homepage
  • Analyze the backlinks of a competitor’s page that is outperforming your page

Quick Video Tutorial For Backlink Profiler (BLP)


Backlink Profiler Features

Rich SEO metrics to pick from

The Backlink Profiler will always show you the most important metrics, but you can choose to include metrics such as social votes, domain registration details, traffic indicators, Wiki links. If you want to receive the BLP report as fast as possible, you can select only the metrics that you need.

Easy to understand visualizations show key data at a glance

Backlink Profiler Anchor Text
You can see the anchor text of your backlinks visually represented by the anchor text cloud, a pie chart, and a table. Here you can spot any abnormalities at a glance. There are similar sets of results for Link Status, Deeplink Ratio, Country Popularity, etc.


See the link profile by metrics

Backlink Profiler Sitemap Histogram
Histograms are available to show a range of different metrics with advanced metrics such as theme, site type, and link location.


Detailed report table for in-depth analysis

In the BLP results table, you can see each metric that is relevant to your research for every single backlink. The table can be manipulated with filters, so you can choose which links you want to display.

For example, by searching in the Anchor Text column for [IMG no alt-text] you will find images that have links to your site, but with no alt-text. In this case, it would be an advantage if the image did have alt-text, so you could reach out to the webmaster either manually or automatically via the PitchBox integration.

Backlink Profiler Data Table

Advanced options to handle dropped links and sitewide links

The advanced options of the Backlink Profiler allow you to change how you handle dropped links and sitewide links. If you are analyzing your site, it is certainly worth running a BLP which includes the dropped links and then searching for the stronger ones to see if there is a way to restore them.

In Link Detox, we skip sitewide links after we have found the five strongest links. This gives a more realistic analysis when cleaning up a link profile, but sometimes we want to see every link possible. BLP is the tool for showing you every link, but if you wish to skip sitewide links you can choose to do this too.

In the case of a severe Google Penguin Penalty, faster recoveries have been seen when a complete list of all disavowed URLs, not just domains, has been entered into Link Detox Boost. You can create such a list using the BLP with the sitewide filter set to off.

Redirect trace for all redirected URLs

The Backlink Profiler gives you more details about links detected as redirects. This also works with broken unverified links. In addition to the information about the broken unverified URL, we also provide you with details about the URL that redirected to the broken link.

When you come across an unverified link in your report, ‘hover’ over one of the links inside your report. Once you have done this, you will be able to click on the + icon like in the screenshot below. This will open up more information about the link, including redirect details such as the “From URL”.

Backlink Profiler Redirect Trace URLs


Analysis of Link Velocity Trends

You can build smarter SEO campaigns by looking at Link Velocity and Link Velocity Trends. These metrics can help you improve your SEO campaign strategy by showing you detailed link growth dynamics data.

Knowing how many links are enough for your website, or when you have too many links, is important when planning an SEO campaign. Building too many backlinks over a short period may have a negative impact on your website’s rankings. If you build more links than most of the competitors in your niche, it can look suspicious and may trigger a Google algorithmic filter.

Local Link Analysis

For a successful local link analysis, like with every other competitor backlink analysis, the best practice is to run the Backlink Profiler (BLP) analysis for each of your major competitors and review their profile in terms of geographical link source.

LinkResearchTools has a "COUNTRY" and "CITY" filter, that allows you to look at the regional spread of your backlinks.

SEO local search

Detect deleted links and recreate them

You need to know if you lost a strong backlink and get in touch with the webmaster to get that link back.

Frequently Asked Questions About The Backlink Profiler

How many credits does it cost to repeat reports like Backlink Profiler every month?


A recurring report will always deduct the same amount of credits as it did the first time.

Does a Backlink Profiler (BLP) analysis of www.example.com return fewer backlinks than of example.com?


Not necessarily. It always depends on the specific top domain or subdomain. Quite simply, it depends on which one has more backlinks.


Pieter-Jan Vanneste, Seodvize, @Seodvize

Pieter Jan Vanneste

“I’m a freelance SEO consultant, and I have to admit, I love LinkResearchTools. I’ve been using their Superhero plan for over two years now. The Juice Tool helps me find backlink opportunities and shows me quickly if a domain is worth the backlink. With the Domain Compare tool and the Competitive Landscape Analyzer, I create nice “How-does-your-site-performs-against-competitor” graphs that I include in almost every pitch presentation. And of course, there are the advanced backlink tools that help me get all the insights I need to discover how competitors are building up their backlink profiles. Keep up the good work guys!”

 Maximilian Euler, Owner of Ayudo Online Marketing

Maximilian Euler

“We love to work with LinkResearchTools. It’s our favorite software for link analysis. We also love the detox tool very much with all the rules which help us monitor the health of our clients link profiles. Keep up the great work guys!”


Marc Kenigsberg, Tradeopus


“We started using LRT for the Detox function after a negative SEO attack on our site. Not only was LRT instrumental in helping us clean up the links and recover the site, but it has become critical to the way we do all of our marketing efforts. Most of our processes today are built around LRT and its tools and everything that we have learned from the LRT team. A must have tool for anyone serious about traffic.”


Case Studies Featuring The Backlink Profiler

SEO Case Studies



The Full 250% Deep-Dive into Unnatural Travel Link Schemes of Expedia.com

See how the BLP was used to find over 1000 black hat links that hit Expedia hard in 2013.

White hat link building techniques

There are some excellent methods of link building in this article which use the LinkResearchTools backlink building tools, but one of the easiest is using the BLP to find mentions that you can change to backlinks.

How to do link building with LinkResearchTools and Impactana

It’s important to build strong links and relevant content. In this case study, our LRT Certified Professional – Benjamin Mylius uses the Backlink Profiler to get an overview of the existing backlinks of a website before starting to build new links. You can only build links when you know what kind of links you need.

How to Prevent a Google Penguin Penalty”

Since Google Released its first Penguin update, an over-optimization of money keywords can simply kill a business as this leads for sure to a Google punishment. Our LRT Certified Xpert – Harry Tschuggnall uses the Backlink Profiler to show how you can easily check the distribution of a website’s anchor text.



Get the full picture of your backlink profile!
In LinkResearchTools, you get re-crawled link data from 24 different sources.