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Common Backlinks Tool (CBLT)

Find which link sources your competitors benefit from the most

Choose to build links the smart way!

What you can do

  • Advanced SEO link building
  • Find your competitor's best link sources
  • Find related sites that link to your competitors
  • Find link networks

And there's more…

  • Analyze up to 50 domains to find common backlinks
  • Analyze backlinks to a domain or page
  • Get re-crawled backlink data from 24 sources
  • Detail information about common link sources

Pick the best backlinks that your competitors have for yourself

Keep in mind, the Common Backlinks Tool is only one of 21 tools included in the LinkResearchTools SEO toolkit.

What Can The Common Backlinks Tool Help You Achieve?

The Common Backlinks tool helps you find link sources by looking at where your competitors are getting their links from.

By using this advanced link building tool that uses a common backlink link building strategy, you can improve your link building strategy significantly. CBLT helps you make a different kind of link target search by comparing the links of your competitors.

If we look at this highly simplified diagram we can see that A to H are link sources and 1, 2 and 3 are three competitors:




In the diagram both A and F have links to all three competitors, the other link sources don’t. This means that A and F are the common backlinks for these three competitors.

This could mean that maybe it’s a shady directory where everybody gets a link from or it could mean that it is a highly valuable authority place where you should be getting a link from too. This is a good example of how to find backlinks of competitors that are highly relevant to your niche.

Quick Video Tutorial For The Common Backlinks Tool


Common Backlinks Tool Features

Quickly find and analyse your competitors

You can quickly find your competitors by using the ‘Find Competing Pages’ feature and searching for your chosen keyword. You can then choose the language, search engine country and decide if you want to look for pages or domains. You can enter up to 50 URLs and of course, you can also do this manually either one by one or pasting them from a list.


See at a glance from which link sources your competitors benefit most

CBLT analyses the common backlinks and it compares them with each other. The CBLT results give all the usual metrics you would expect like the Power and Trust distribution, but also show the commonality information for all the 50 URLs that were entered. This way you can see at a glance from which link sources your competitors benefit most and which domains should be your link sources.

If you look at the commonality column you can quickly spot the place where there are many common links, these are the places where you should try and get a link too.  In some cases getting a link might be difficult or even impossible. It is, however, well worth making a few phone calls or whatever it takes to get these highly relevant and powerful links.


Get a quick overview of the metrics of the common backlinks

The histogram shows the common backlinks of your competitors and groups them according to the strength of the commonality and the chosen metrics. This makes it easy to decide how to prioritize further analysis. In the above example, you may decide to begin looking at the common links that have a Power*Trust = 8-12.

Common Backlinks Tool Power Trust Diagram


Quickly spot commonality with the results matrix

The common links can be seen as a number in the Co# column and are also represented by the points in the matrix. Clicking on the points in the matrix will launch a QBL, showing the backlinks to the entered domain. You should try to get similar backlinks to these.

If you wish to see more metrics for a detailed competitor backlink analysis, you can run the CBLT in Detail mode and select which metrics are important to you.

Common Backlinks Tool Commonality Feature View

What common backlinks do your competitors have? 

Find relevant backlinks that your competitors have, but you don’t and pick the best for yourself.

Frequently Asked Questions About The Common Backlinks Tool

What do you set commonality at?


In the Common Backlinks tool you are able to choose your minimum commonality in the advanced settings. If you choose a high commonality then you will receive fewer results.

By default, this is set to 2, but if you suspect that the domains you are analyzing may have many common backlinks, you could increase this value.

Can you set up a blacklist for the CBLT?


Currently, we do not have a blacklist for the CBLT. However, we do have a filter function in the results table. You may also find it convenient to create your own Filter Slices to exclude certain kinds of results.

How can I find prospects for backlinks that are from the UK rather than the US?

Run the Common Backlinks Tool in the detail mode and make sure that you select the ‘Link Source Country & City’ metric package. When the report is finished you can filter the countries in the CNTRY column.

How many domains can you compare in CBLT?


With the Common Backlinks tool, you can compare up to 50 Domains.

Pieter-Jan Vanneste, Seodvize, @Seodvize

Pieter Jan Vanneste

“I’m a freelance SEO consultant and I have to admit, I absolutely love LinkResearchTools. I’ve been using their Superhero plan for over two years now. The Bulk URL Analyzer (Juice Tool) helps me find backlink opportunities and shows me quickly if a domain is worth the backlink. With the Domain Compare tool and the Competitive Landscape Analyzer I create nice “How-does-your-site-performs-against-competitor” graphs that I include in almost every pitch presentation. And of course, there are the advanced backlink tools that help me get all the insights I need to discover how competitors are building up their backlink profiles. Keep up the good work guys!”


 Maximilian Euler, Owner of Ayudo Online Marketing

Maximilian Euler

“We love to work with LinkResearchTools. It’s our favorite software for link analysis. We also love the detox tool very much with all the rules which help us monitor the health of our clients link profiles. Keep up the great work guys!”


Marc Kenigsberg, Tradeopus


“We started using LRT for the Detox function after a negative SEO attack on our site. Not only was LRT instrumental in helping us clean up the links and recover the site but it has become critical to the way we do all of our marketing efforts. Most of our processes today are built around LRT and its tools and everything that we have learned from the LRT team. A must have tool for anyone serious about traffic”


Case Studies Featuring The Common Backlinks Tool

SEO Case Studies



Understanding what Google wants

This case study tries to find out what Google really wants so that you can deliver it. The emphasis is on keeping your links similar to others in your neighbourhood. The Common Backlinks tool helps you with that.

White hat link building techniques

Here are 20 SEO link building tips that you can use today. You can use the Common Backlinks tool to discover your competitors’ common backlinks.

Find your competitor’s best backlinks

This case study investigates the importance of link building strategies where you can have similar links to your competitors. The conclusion is that they really do matter.

CashLady.co.uk is a Payday Loan site “Stuck with a manual penalty”

The PayDay loans niche is a tough one to compete in. CashLady.co.uk got hit very hard because it had so many spammy links. In this case study, the CBLT was used to reveal tons of shady link sources to domains that were all owned by the same owners of CashLady.co.uk.



Analyze up to 50 domains to find common backlinks

Use the LinkResearchTools Superhero account to look at your competitor’s backlink profile and get inspired.