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Case Studies

How to Avoid a Link Building Scam and Penguin 2.1 Penalty

Our 4th Penguin 2.1 case study. This SEO link audit looks into one of India’s top SEO and Online Marketing Services companies –, which appears to be providing spammy SEO strategies to its own clients. Certified LRT Professional, Guntram Bechtold, shows you how to avoid a Penguin penalty.

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Rap Genius "taken off the internet"

This is a quick dive into what Rap Genius and their competitors did, in addition to sending out that specific email. There’s a lot more going on in the lyric site SERPS. However, I tend to agree with them that they are cleaner and more natural than many of their competitors in the niche.

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