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Posts by Stefano Robbi

The Power of Link Risk Management in the Real Time Penguin Era

Our LRT Certified Professional, Stefano Robbi, provided us with a great case-study already showing some fluctuations of the Real Time Penguin in the Italian ads market. He gives the example of an anonymous client, who managed to outperform his competitors during the process of Link Risk Management. It is a very interesting story, as the goal was to protect his client’s site against Google Penguin in the first place. This is one more prove, that a strong backlink profile is key to success in today’s SEO. We are very excited to get some real-life footage about Penguin 4.0 penalties and very proud that Stefano decided to share his findings with us.

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