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the-power-of-link-risk-management-real-time-penguin

The Power of Link Risk Management in the Real Time Penguin Era

Our LRT Certified Professional, Stefano Robbi, provided us with a great case-study already showing some fluctuations of the Real Time Penguin in the Italian ads market. He gives the example of an anonymous client, who managed to outperform his competitors during the process of Link Risk Management. It is a very interesting story, as the goal was to protect his client’s site against Google Penguin in the first place. This is one more prove, that a strong backlink profile is key to success in today’s SEO. We are very excited to get some real-life footage about Penguin 4.0 penalties and very proud that Stefano decided to share his findings with us.

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11-things-you-didnt-know-redirects

11 More Things You Didn’t Know About Links and Redirects

Do redirects pass link juice? Do they pass penalties? Does it matter which redirect I use? These questions are essential to SEO, especially because things change over time and we may have missed something in our hectic business routine. We were fed up of not knowing, so we started doing our own research on redirects. Read on to find out what changes you might have missed, or learn new things you maybe never knew about links:

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oldbacklinks_featuredimage

What you didn’t know about your old backlinks

Today, it’s no longer about cutting the “price per link” to a minimum – it’s all about the risk. After years of disgracefully spamming the Web, cleaning up the mess seems to be a lost cause. But shutting down the website and starting all over seems even worse. Read on to find out how to make your backlink profile clean again and also how to keep it that way.

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Penguin 4.0 Questions & Answers

Penguin 4.0 Questions & Answers

Times just got really exciting with the Penguin 4.0 update, as it is now integrated into the core algorithm. This is not going to be an update like the previous Penguins, where Google will be able to give out a number of affected queries after a complete rollout. No. This update is constantly happening and rankings will be changing frequently. Therefore, there will not be a complete rollout like before. Also, this will probably be the last Google Penguin update ever. We were able to put together a helpful Q&A with all you need to know about the Granular Real-Time-Penguin 4.0. Read on to find out what we discovered!

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no-more-disavow-files-needed-for-penguin-penalties

No More Disavow Files Needed for Penguin Penalties?

In a typical brief and short statement, Google’s Gary Illyes commented, that Google has “less need” for users disavowing bad links. However, the statement was quickly taken out of context calling the “Disavow Tool” dead, or claiming that there would be no more need for disavowing bad links at all. Google didn’t say that, at all. What Garry also said was that the changes in Penguin 4.0 would devalue spammy links. Read on to understand what that means for the SEO world.

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Granular Real Time Google Penguin

How Can the Granular Real Time Penguin Affect Your Website

Google officially announced that they made Google Penguin part of their Core Algorithm. This means that webmasters don’t need to wait for years for a Google Penguin Update to recover the rankings of a website. Everything will happen in real time from now on. Read on to learn how Google Penguin will work from now on and what you should change about the way you’re doing SEO.

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Google Penguin 4.0 – Real Time Penguin Update

Google Penguin 4.0 – Real Time Penguin in Google Core

Hey wait, but if Penguin goes real-time, that would mean it also needs to be integrated into the core algorithm… hmmm food for thought, if it’s not Penguin (the thing attached on top of the core, but the same link spam analysis component integrated into the core, would it be ok to say it’s “not Penguin”?

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SEO steps to refresh an old or expired domain

5 Magic Steps to Refresh an Old or Expired Domain

Many SEOs may be asking themselves what’s the best way to refresh an expired domain or an older website that has been sitting there for a while with nobody creating new content or building new links. This is a very challenging question. Read on to discover some valuable general rules on how to refresh an old or expired domain.

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3 ways stylebop.com can outperform all competitors

3 Ways How Stylebop can Outperform all Competitors

This case study provides strong improvements for the backlink, content and social media marketing strategy for Stylebop. All the suggestions are based on a thorough competitor analysis.

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